Using Automation for Fast & Easy Short Sale Profits

February 24, 2020
Using Automation for Fast & Easy Short Sale Profits

Investing in short sales can be profitable, if you know how to do it right. Is there a secret to being successful? Of course there is. In every industry, there is what I like to call the “difference that makes the difference.” What I mean by this is there always a certain something (or things) that gives you total leverage and allow your productivity, and profit, to skyrocket. For me, this is automation. The truth is, in order to scale your REI business to new heights, it is almost impossible to be done manually. Automation is an absolute necessity.

An automated system allows you:
  • To be organized
  • To be thorough
  • To be relentlessly persistent in your follow up

This isn’t to say that you can’t do short sales without an automated system. You can. It’s just that if you want to make a lot of money and do a lot of short sale transactions in the shortest amount of time possible, then you have to be automated. There’s just no other way. (Trust me, we figured this one out the hard way). In our business, we used to do things the old-fashioned way. You know with paper calendars and tickler folders, etc.

Using Automation for Fast & Easy Short Sale Profits

And it worked, but not to the degree we wanted it to. We were successful, yes, but we wanted BIG success and BIG money.

I realized that you can only be as good as your system, and if you don’t even have an automated system, well, you can’t get very far. That’s why I personally designed, and programmed, a specific software program made solely for organizing, tracking and completing multiple short sales simultaneously.

It’s called the Short Sale Xcelerator, and it is integrated with ProfitGrabber, an automation tool I developed to scale my own business, and now teach to and offer to my students as well.

Once we implemented the Short Sale Xcelerator and reorganized our business around it, are output increased to 8.3 times what we were previously doing – that’s a lot of money! And the great thing was that we were working the same number of hours but with much less stress! Less stress = a happier life!

So some of the best advice I can give is to find ways to automate your business. You can automate list building. You can automate marketing. You can automate calculating profits. You can automate almost anything – you can even automate having your phone answered when you get to a certain level (there are answering services that will even ask your pre-screening questions for you!). I task you to take a look at your business as it stands and see where you can automate. If you are just starting out, start to research and plan how you can automate certain aspects of your business to help make the launch of your business a successful one.

Marko Rubel
Marko Rubel is a bestselling author, self-made millionaire, and master real estate investor. He immigrated to the U.S. from Croatia as a champion boxer in his 20s without speaking English and having little money.  He has been named a real estate expert by the National Real Estate Investing Association that represents over 40,000 investors nationwide. After years of trial and error in wholesaling and rehabbing, he created his own strategies. He is now considered one of America’s leading real estate experts— helping others on their real estate investing journey.